Washington, D.C. or Virtual Office

Join Our Team

Reason advances a free society by developing, applying, and promoting libertarian principles, including individual liberty, free markets, and the rule of law. We use journalism and public policy research to influence the frameworks and actions of policymakers, journalists, and opinion leaders. 

The marketing team’s goal is to increase the audience for Reason’s videos, articles, newsletters, podcasts, and live events. Being a member of this team requires collaboration, organization, comfort with experimentation, flexibility, and a focus on results. 

About the Role

Reason is seeking a Marketing Specialist to join our growing marketing team. This position will be responsible for helping us grow our audience through targeted digital advertising, SEO-based campaigns, event marketing, audience segmentation, landing page conversion, media partner marketing, and newsletter advertising. 

The ideal candidate will have 1-2 years of experience in marketing, media, communications, or an equivalent field and a thorough understanding of the digital marketing landscape. Alignment with Reason’s mission is a must, as well as the ability to work independently and prioritize effectively. 

Reporting to the Marketing Director, this is a full-time position as part of Reason’s Fellowship Program with the option to be in-office in Washington, D.C. or to work virtually anywhere in the US. 

About the Fellowship

The fellowship is a year-long, full-time, paid position with benefits and a great opportunity for entry-level or early-career talent. The experience will give you a chance to explore and promote the principles of individual liberty, free markets, and the rule of law while building your resume and learning from seasoned professionals who share your passion for free minds and free markets. Past fellows have remained with Reason in a permanent capacity or moved on to other opportunities in our network. 

Responsibilities

  • Lead the development, execution, and implementation of marketing programs and/or campaigns that align with the organization’s goals and objectives
  • Manage campaigns to promote Reason’s D.C. and NYC-based events, primarily through social media, site advertising, newsletter advertising, and email marketing
  • Manage digital marketing, SEO-based campaigns, and email marketing efforts
  • Develop strategies for reaching new listeners, viewers, and readers and converting them into subscribers
  • Participate in setting audience growth goals and creating plans to meet those goals
  • Use website analytics, segmentation strategy, and social media tools to track and analyze data for placement and targeting opportunities
  • Track conversion trends, draft performance reports, present recommendations to management, and evaluate new initiatives, as agreed upon
  • Collaborate with senior leadership in the development of strategic plans to ensure continued successful audience growth

Qualifications

  • 1-2 years of experience in marketing, media, communications, or an equivalent field 
  • Familiarity with the current digital marketing landscape 
  • Strong organizational and scheduling skills, including familiarity with organizational tools
  • An understanding of content marketing best practices
  • Outstanding copywriting, communications, and content creation skills
  • Demonstrated ability to work independently
  • Excellent time management with the ability to prioritize various projects and online campaigns 
  • Attention to detail for precise analysis of data
  • Alignment with Reason’s mission to advance libertarian principles

How to Apply

Interested candidates should submit the following materials in one PDF document: 

  • A cover letter detailing your alignment with Reason’s mission, your interest in the position, and how your experience has prepared you for this role
  • Resume 

Applications should be submitted to https://reason.org/jobs-apply/. 

Any questions can be directed to Lydia Ocampo, Talent Manager, who is managing the search process: lydia.ocampo@reason.org. 

While we thank all applicants in advance for their interest in this position, we are only able to contact those to whom we can offer an interview. Only direct applications will be considered. No phone calls, please.